Special Features
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Iconic 2000s Looks to Recreate This Halloween Based on Zodiac Sign
Looking for a unique Halloween look? These celebrity makeup ideas from the 2000’s are anything but basic.
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Black History Month: 5 Leaders Who Forever Changed the Cosmetics Industry
Meet the historic Black leaders who laid the foundation for diversity and inclusion within the cosmetics industry.
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4 Pop-Culture Halloween Makeup Looks Inspired by 2020
Read on for easy Halloween makeup and downloadable Zoom backgrounds for virtual parties.
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Lipstick
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We Tried This Universal Red Lipstick on 6 Different People
Is there such a thing as a universally flattering shade of red lipstick? We put one shade to the test.
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Lipstick
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The Nude Lipstick Roundup for Darker Skin Tones
Discover 8 gorgeous lipstick shades that complement and enhance darker skin tones.
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News
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Meet the Founder of LINA CHOO, China’s Newest Beauty Brand
We sat down with one of China’s biggest names in beauty to learn more about his life and career and the future of his new makeup brand.
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Lipstick
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6 Vampy Lipsticks Just in Time for Halloween
On October 31st, we wouldn’t be caught dead wearing anything other than a bold statement lip.
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Two Off-The-Hook Mermaid Makeup Looks to Try This Halloween
Ocean-inspired makeup will have you looking like a real life mermaid this season.
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Create 5 Last-Minute Halloween Looks Using the Soft Glam Palette!
Before you pull on last year’s costume again, I have a couple ideas.
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Stories
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I Tried Benefit’s Virtual Brow Try-On and It Was Very Revealing
From blue lipstick to glossy lids, I’ve done my fair share of experimenting with makeup—but not when it comes to my brows.
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News
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Natasha Denona Is Giving You The Gift Of Gold This Holiday Season
Shine brighter than your tree topper with the limited edition Gold Palette.
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Products
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5 Autumn-Colored Lipsticks, Just in Time for Fall
From burnt orange to deep mulberry, these lip colors go great with a pumpkin spice latte and your coziest sweater.
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Halloween Looks
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Macabre Makeup: Alex Faction’s Creepiest Halloween Looks
We chat with YouTube beauty guru Alex Faction about his journey as a makeup artist and the spookiest SFX looks he’s conjured up this October.
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outFit with Kit
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Are New Year's Fitness Resolutions Setting You Up For Failure?
Does New Year really mean New You? Beautlish fitness expert talks exercise expectations and reality checks when it comes to workout goals in 2015.
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Peep Show: The Pinky-Nude Lipstick Review
The not-so-naked lipstick shade you need to try now.
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Halloween Looks
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The Terrifying Talents Of Lex Of Made U Look
Making monsters is just one of the talents of this entrepreneurial young vlogger.
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Special Effects
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This Zombie Makeup Tutorial Will Turn You Into the Walking Dead!
A smudge of blood and rotten skin will instantly help you transform into the undead.
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Inspiration
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Last Minute Halloween Makeup Ideas
Invited to a party on All Hallow’s Eve but don’t have the proper outfit? Not a problem.
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Lip Gloss
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Trending: Purple and Lavender Lip Glosses
Our favorite purple lip glosses range from playful, to edgy, to downright daring
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Lip Jam: The Berry Lipstick Review
Berry lips are here to stay this season, and we’ve gathered some of the most standout shades. From sultry to subtle, there’s something for everyone.