Bright Blonde Shampoo for Beautiful Color

I’ve tried so many purple shampoos, I’ve lost count over the years. Ive used everything for om budget-friendly to super luxe, but sadly this one was among the WORST. I was so excited to try the Oribe because I LOVE the scent of their products more than all other brands. However, I was horrified when, upon rinsing it out, my hair was a ratty, tangly mess. The Silverati conditioner I used afterward was equally disastrous. An insult to injury, I used them exactly as directed and neither product helped the yellow tones in my hair, which are very pale yellow...it doesn’t usually take much to neutralize them. Moreover, my hair was such a mess, even with an additional conditioning treatment and detangler, I lost a TON of hair from the breakage caused by this mess. I cried for hours afterward. Just a week ago, my hair stylist was telling me what fantastiç shape my hair is in because I take such good care of it...now I’m nursing it back to health. I only gave it 2 stars because I love the scent and packaging. I couldn’t be more disappointed.

For the amount of hair I have this item would last me two shampoos. I am returning. I honestly shouldn't review this, but its very small for the price. Almost a larger trial sample.

It's expensive, but it works. My dyed blonde hair can get brassy, but this and the conditioner tone it down to that more beigey tones I love. Plus it makes your hair so soft!

I was looking for a purple shampoo to revitalize my color-treated blonde/highlighted long and thick hair. It tends to get brassy, and I like to be more on cool blonde side. When I first used this shampoo, it truly brightened up/toned down the brassy tones in my dull blonde hair. I even had someone who sees me everyday, ask me if I had gotten highlights in my hair the next day. So, I know this works... I do feel like I have to use a lot of it in my hair to get it all the way through my hair. I think that is due to the fact that is is sulfate-free, which is a good thing, but it requires me to use more of the product than I would normally use. Other than that, I enjoy using it, and it really works!

I enjoy using this product 1-2x per week to keep my blonde bright and remove any brassy tones.

I am super happy with the results and it leaves my hair feeling soft and smelling great!